Luxury Hotels Near Oxford Street, London
Three minutes from London’s most famous shopping street. A world away in calm.
The Prince Akatoki London is a luxury hotel near Oxford Street, just a 3-minute walk from its Marble Arch end. Selfridges is four minutes away, Hyde Park is four minutes in the other direction, and Marble Arch station is just around the corner.
Our 82 rooms and suites sit on Great Cumberland Place, a quiet Marylebone street nestled just back from the crowds of Oxford Street. Spend your day between the flagship stores and Bond Street boutiques, then come home to us and Omotenashi. This is the Japanese art of selfless hospitality, where everything you need is ready before you even think to ask.
A hotel close to Oxford Street, on a quiet Marylebone street
Most hotels near Oxford Street ask you to choose: be close to the shops, or sleep soundly. At The Prince Akatoki, you have both. Our address, 50 Great Cumberland Place, is a short walk from Oxford Street, yet the street outside is residential and peaceful.
From our door, the best of the West End is within easy reach on foot:
| Destination | Walk from the hotel |
|---|---|
| Oxford Street, Marble Arch End | 3 minutes |
| Marble Arch | 3 minutes |
| Selfridges | 4 minutes |
| Hyde Park | 4 minutes |
| Marble Arch station (Central line) | 4 minutes |
| Bond Street station (Elizabeth line) | 14 minutes |
| New Bond Street boutiques | 15 minutes |
Oxford Street is now traffic-free
Since 26 October 2026, traffic has been banned along almost a kilometre of Oxford Street, from Orchard Street to Great Portland Street. The pedestrian zone begins at Orchard Street, besides Selfridges, a few minutes’ walk from the hotel.
Buses and taxis now use nearby roads. New seating, trees, and clearer signage are planned as the scheme settles in, and a transitional design is due by spring 2027. For our guests, it means a calmer, more spacious stroll between flagship stores, no matter what the season.
Shopping near the hotel, from Selfridges to Bond Street
Few London hotels are as well placed for a shopping weekend. Here is how our guests like to spend their days:
Selfridges, four minutes away
The closest of Oxford Street’s flagships is London’s landmark department store. Lose an afternoon among fashion, beauty, and the food hall, or book a personal styling appointment before you arrive. Our concierge is happy to help you plan it your day there.
Bond Street and Mayfair
Cross Oxford Street and head south into Mayfair, where New Bond Street gathers the great fashion houses and fine jewelers. It’s an easy walk from the hotel, and a world removed from the high-street crowds.
Marylebone High Street
For independent boutiques, perfumers, bookshops, and cafés, wander north-east into Marylebone Village. Discover more in our guide to the boutiques of Marylebone.
Oxford Street this season
Each winter, more than 5,000 white stars light up Oxford Street. The 2026 switch-on date is yet to be announced, but this years’ display adds Harry Potter-themed designs. They mark the opening of the UK’s largest Harry Potter shop on 4 November 2026, at 134-140 Oxford Street near Tottenham Court Road.
After the shops: omotenashi at The Prince Akatoki
The best part of a day on Oxford Street is the moment you leave it behind. Step through our doors and the city softens into Japanese calm.
Rooms and suites to come home to
Our luxury rooms and suites bring Japanese minimalism to Marylebone: calm, uncluttered spaces with room to unpack the day’s finds. For longer stays or a little more space, explore our suites.
Dinner at TOKii
There’s no need to queue for a table on Oxford Street. Our restaurant, TOKii, serves refined Japanese dining, from relaxed breakfasts to an evening omakase. Guests who want to roll up their sleeves can join our sushi masterclass in London.
A nightcap at The Malt Lounge and Bar
End the day in The Malt Lounge and Bar, with its collection of rare Japanese whiskies and sake tastings. For a gentler pause between shops, book our Japanese afternoon tea in London.
Small touches for shoppers
Our team is happy to hold your shopping while you explore, receive deliveries from stores on your behalf, and arrange a late check-out on your final day (subject to availability). This is omotenashi in practice: we take care of the details so you can enjoy London at your own pace. See all our hotel amenities.
Autumn Nights in London
Enjoy a November stay at The Prince Akatoki with 15% off our best available rate, a welcome TOKii Zensai-Mori Autumnal Aperitivo, and an unforgettable seasonal surprise with our Akatoki Golden Ticket reward.
Why guests choose The Prince Akatoki near Oxford Street
With 82 rooms and suites, we are small enough to know our guests by name. That personal care shows in what guests say. The Prince Akatoki is rated 9.4 out of 10 on Hotels.com across more than 1,000 reviews, with 9.6 for staff and service.
The chain hotels on Oxford Street itself offer convenience, but we offer something rarer. A quiet, considered stay around the corner, shaped by Japanese hospitality and delivered by a team who anticipate rather than react.
The welcome was warm and the staff throughout the hotel were genuinely kind and helpful… the staff were so attentive that after just one morning they already recognised us.
A special mention to Henry at reception, who was absolutely amazing so friendly, welcoming, and genuinely helpful. His lovely personality made the stay even more special and added such a warm touch to the whole experience.
I would also like to thank the entire hotel team for making my stay unforgettable. Every staff member I encountered was welcoming, courteous, and committed to providing outstanding service.
Getting to our hotel near Oxford Street
Marble Arch station, on the Central line, is a 4-minute walk from the hotel. Bond Street station, on the Elizabeth line, links directly to Heathrow.
From Heathrow, you can also take the Heathrow Express to Paddington in 15 minutes, then a short taxi ride to Marble Arch.
Of course, our team can arrange a private car on request.
Travelling with a four-legged companion? We’re a dog-friendly hotel too.
Frequently asked questions about hotels near Oxford Street
How far is The Prince Akatoki from Oxford Street?
The hotel is about a 3-minute walk (0.3km) from the Marble Arch end of Oxford Street. Selfridges is roughly 4 minutes away on foot, so you can drop shopping back at your room and head out again with ease.
Is there a luxury hotel on Oxford Street itself?
A few hotels sit directly on Oxford Street, mostly larger chain properties. The Prince Akatoki is around the corner on Great Cumberland Place. You are minutes from the shops, without the street noise beneath your window.
Where is the best area to stay in for Oxford Street shopping?
The Marble Arch end is a favourite with seasoned shoppers. Selfridges, New Bond Street, and Marylebone High Street are all within walking distance, and Hyde Park offers a green escape between shops. It is also calmer than the busier Oxford Circus end.
Is Oxford Street pedestrianised?
Yes. Since 26 October 2026, traffic has been banned on almost a kilometre of Oxford Street, from Orchard Street to Great Portland Street. The pedestrian zone starts beside Selfridges, a few minutes’ walk from the hotel.
Which tube station is nearest to The Prince Akatoki hotel?
Marble Arch, on the Central line, is about a 4-minute walk. Bond Street station adds the Elizabeth line, with direct trains to Heathrow.
When are the Oxford Street Christmas lights switched on in 2026?
The 2026 switch-on date has not yet been announced. This year’s display of more than 5,000 white stars adds Harry Potter-themed designs, celebrating the new Harry Potter shop that opens on Oxford Street on 4 November 2026.
Can the hotel hold my shopping or accept store deliveries?
Yes. Our team will gladly hold your shopping and receive deliveries from stores on your behalf. Just let us know at check-in or before you arrive.
How do I get to the hotel from Heathrow?
Our concierge team can book you a private car from and to the airport. Or, take the Heathrow Express to Paddington, which takes 15 minutes, then a short taxi ride to the hotel. Alternatively, the Elizabeth line runs directly from Heathrow to Bond Street station.
Book your luxury hotel near Oxford Street
Shop London’s most famous street by day, then return to calm, considered Japanese hospitality.
